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Monday
Jun112012

Do Men Find Dumb-looking Women More Attractive?

Jesse Bering has an insightful piece at Slate about a recent study that suggests men are inclined to consider "dumb-looking" women more attractive than others, if given the choice.  The study builds on a controversial hypothesis called the sexual exploitability hypothesis. From the article:

The hypothesis is based on the differences between male and female reproductive strategies as humans evolved. For ancestral women, casual intercourse with an emotionally unattached man who had no clear intention of sticking around to raise any resulting offspring constituted a massive genetic gamble. By contrast, for a man with somewhere around 85 million sperm cells churned out every day—per testicle—the frivolous expenditure of gametes was far less detrimental to his genetic interests.

Goetz and her team began with the assumption that—because our brains evolved long before prophylactics entered the picture—female cognition is still sensitive to the pregnancy-related consequences of uncommitted sex and women remain more reluctant than men to engage in it. They set out to test the idea that any indication that a woman’s guard is lowered—that she’s “sexually exploitable”—is a turn-on for your average man. “[T]he assessment of a woman’s immediate vulnerability,” surmise the authors, “may be central to the activation of psychological mechanisms related to sexual exploitation.”

Read the entire article at Slate

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